Winner of the Golden Foot Award 2010: Best Walking Promotion

Cruise the Waterfront campaign

Cycle Aware Wellington

Wellington cyclists are cleaning up their act with a courtesy campaign aimed at reducing conflict with walkers and curbing bad biking behaviour on the waterfront. The campaign includes a printed courtesy code, events, a video, news releases, bell giveaways and a grand prize of a cruise to Kapiti island.

Walkers benefit from this project as it aims to reduce conflict and make the waterfront a more pleasant and safer place. The campaign can easily be run elsewhere and other councils have already shown interest

Watch the fun and informatiive video at



courtesy code



cruise the waterfront2nd cruise the waterfront image
Region (NZ): 
Free tags: