-4 Marketing

<P>This section covers:<ul><li>Marketing programmes designed to encourage walking</li><li>Advertisements encouraging walking and the use of pedestrian facilities</li><li>Photographs of, and artwork for, signs and information displays related to footpaths and walkways</li><li>Case studies and evaluations of walking promotion initiatives</li><li>Guides and advice on organising walking groups and activities</li><li>Active tourism, walking tours, etc</li><li>Outdoor recreation and rural walking</li></ul>
Exceptions<ul><li>Descriptions of local facilities which influence walking - walkways, footpaths, roads, parks etc (see section 2)</li><li>Walking school buses and similar school transport (see section 5)</a></li><li>Publicity material relating to the health aspects of walking (see section 3)</li><li>Maps, guides and pamphlets covering specific walks (see section 6)</li></ul>
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How will you get around when you stop driving? (MSD)

Adjusting to life without a car doesn’t mean losing your independence and freedom.
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Coping without a car (MSD)

The report looks at situations of older people living without a car and at the strategies people use to cope. It then suggests some solutions.
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Travel behaviour change (LTNZ)

Travel behaviour change programmes encourage voluntary change in travel behaviour by providing incentives for people to use sustainable modes of travel, thus reducing the need for car travel in our communities.
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Aspiring Trails trust and trust nominations (Queenstown)

The Aspiring Trails Group have decided to move to the next level by creating a trust.
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Waitakere - sorting out transport in the city

Better ways to get around. Everyone wants to be able to get around the city easily and plans are now being developed to make that possible – with a mix of better train, bus and ferry services and first class walk and cycle ways.
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Council services (Upper Hutt)

An introduction to council services including parking and land transport.
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Upper Hutt City Council
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Upper Hutt City Council
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About Us

Living Streets Aotearoa is the New Zealand organisation for people on foot, promoting walking-friendly communities. We are a nationwide organisation with local branches and affiliates throughout New Zealand.

We want more people walking and enjoying public spaces be they young or old, fast or slow, whether walking, sitting, commuting, shopping, between appointments, or out on the streets for exercise, for leisure or for pleasure.

JOIN US and help with our campaigns